COLGATE BRIGHT SMILES, BRIGHT FUTURES®

Bringing education and smiles to children in need worldwide

For 2016, Bader TV camera teams are preparing to cover the screenings this fall – Colgate Bright Smiles, Bright Futures® currently offers nine state-of-the art, mobile dental vans that are equipped to screen more than 10 million children each year for common oral health conditions. These dental vans are based in hub-cities and travel to under-served rural and urban communities in the United States to help raise awareness about the importance of children’s dental health.

 

Aboard the Mobile Dental Van
Colgate’s mobile dental vans measure 32 feet long, nearly the size of a mobile home, and feature friendly visuals to help create a fun and less intimidating dental ‘screening experience’ to kids in rural and urban communities. With two child-sized dental chairs aboard, Colgate’s Bright Smiles, Bright Futures® screens two children at a time. The average dental screening lasts approximately two minutes. With the support of our volunteer dental professionals, children ranging from three to 12 years of age all receive free dental check-ups*, treatment referrals (if needed), and learning materials that include a tube of Colgate® kid’s toothpaste, a Colgate® kid’s toothbrush and brushing instructions.

Bader TV – US National & Global News Coverage
Bader TV News has been working with Colgate for nearly ten years producing video news reports and web magazine-blogger videos from the mobile dental van outreach events throughout the country.

This year, Bader TV has been assigned three events for the fall when students are back in school.

Related Projects